B2B lead generation is what we do

At Digital 1, we talk nonstop about lead generation and how we can take a holistic approach to it. Truth be told, B2B lead generation is our number one specialty. That being said, generation is only half of the equation. Leads are only as good as the sales they turn into. With the right insight and acumen, most every lead has the potential to become a new customer.

Leads that have been properly nurtured and qualified before being passed on to sales have the greatest potential to go from standing lead to a running opportunity with a solid, repeatable sales process. That’s what we call sales enablement, and Digital 1 helps you create those processes. Processes that are easily reinforced and efficiently implemented by software to automate systems. The results are greatly improved sales team efficiency and effectiveness. Beyond that, it creates data feedback loops for long-term, continuous improvement over time. And now that you’ve invested so much in your marketing and sales team, it’s time to start making that investment work for you.

Let’s start the conversation

Not happy with your sales funnel? Need help with sales automation? Want to improve your sales team efficiency and effectiveness? Reach out and start a conversation with our Sales Enablement Experts! We’re ready to help!

Sales Enablement

The process is the process of the process

In order to get the most out of our sales team you need to create systems and processes that work in unison and in tandem to better achieve your goals and desired outcomes. What that looks like is a complete and seamless process from lead generation to qualification to a confident handoff to the sales team. From there, the sales team can do their outreach and complete the sales process. Now if that all sounds more like a number of mini processes, well you’d be correct. All of these steps are the items that make up your larger marketing and sales opportunity pipeline.

Digital 1 itself is a Traction/EOS run company, so it goes without saying we obviously practice what we preach, and our experience gives us the insight and expertise to develop and implement these processes for our clients. Beginning with acknowledging that every client is unique.
Every sales process needs to be tailored to the specific organization it is serving in order to be effective.

That means taking into account a lot of considerations: owners, shareholders, leadership, employees, not to mention the marketable product we’re all invested in. Digital 1 will work hands on and hand-in-hand with anyone from leadership to induvial sales team BDRs to craft a process that works for your team. At the end of the day, you’ll finding us standing shoulder to shoulder with you in these pursuits.

Inbound Marketing with HubSpot

Digital 1 is a HubSpot agency partner and an expert in customizing and deploying this powerful toolkit. At its core, HubSpot is a fully featured marketing and data consolidation tool you’ll wish you’d discovered sooner. Its features enable you and your staff to: to be tailored for your specific needs

  • Dig into your sales pipeline and discover the source of your best leads – perfect intel for directed marketing efforts.
  • Analyze the behavior of prospects and customers in how they react to your content, marketing efforts, pricing, support and more – ideal knowledge for process and practice improvement.

HubSpot Partner

HubSpot is nothing without a skilled partner
Clients tell us all the time, “We heard how great HubSpot is and how it can grow our lead generation and conversion. So, we bought it and aren’t getting anything out of it.”

It is almost impossible to self-implement a functional inbound marketing process on your own. HubSpot is like many other leading software providers; the clean, easy-to-use interface and functionality masks a complex software engine that requires skill and experience to effectively configure, customize and integrate with other systems.

HubSpot’s own data shows companies who work with a partner are significantly more likely to generate a positive ROI and stay with the platform over time. When you choose Digital 1 as your partner, the odds of achieving that positive ROI become stacked in your favor.

HubSpot Data Experts

The best data in the world is useless without action

This mantra hearkens back to the old business expression about not acting on data, “paralysis by analysis.” It is seductively easy to become entwined in data analytics, uncovering opportunities, best markets or new product opportunities. But until someone uses that data to make a sale, it is useless.

You may also be at a loss about how to use the data. Disparate databases, different formats and file structures, and so forth can make data mining, analysis and action difficult.

Digital 1 collaborates with you and your team to parse through the data and figure out what’s working and what isn’t. From this beginning, we will identify solutions, make suggestions for improvements, support making the changes and track the impact realized over time.

Work with Digital 1

Not happy with your sales funnel? Need help with sales automation? Want to improve your sales team efficiency and effectiveness? We’re ready to help!

In order to get the most out of our sales team you need to create systems and processes that work in unison and in tandem to better achieve your goals and desired outcomes.

Contact us today to get the conversation started. An excellent place to start is with an Sales Process and Funnel Audit where we’ll dig in to learn more about your current process and what a path forward might look like. Click the button below to reach out today!

Let's Talk
Accelerate Your Growth

Call us now

612-547-8261

Work with Digital 1

Not happy with your sales funnel? Need help with sales automation? Want to improve your sales team efficiency and effectiveness? We’re ready to help!

In order to get the most out of our sales team you need to create systems and processes that work in unison and in tandem to better achieve your goals and desired outcomes.

Contact us today to get the conversation started. An excellent place to start is with an Sales Process and Funnel Audit where we’ll dig in to learn more about your current process and what a path forward might look like. Click the button below to reach out today!

Let's Talk
Accelerate Your Growth